THE COLD BREW
Singletrack Cold Brew is a collaboration with the New England Mountain Bike Association which celebrates the sport, community, and history of mountain biking in the Northeast.
The name “Singletrack” refers to a narrow trail that is typically only wide enough for one rider at a time. They often feature technical challenges like twists, turns, rocks, and roots, obstacles that New England mountain bikers are far too familiar with.
This blend of coffees from Ethiopia, Guatemala, and Honduras is a medium-light roast profile making this cold brew taste sweet and nutty with a round body, and notes of dried fruit.
THE MISSION
The best part about this collaboration is that it benefits the New England Mountain Bike Association, whose mission is to promote the best that mountain biking has to offer, steward the trail systems where they recreate and preserve open space. NEMBA was founded over 30 years ago and is focused on recreational trail advocacy with 35 Chapters throughout New England and over 10,000 members.
Atomic has deep roots in the mountain biking community. We're lucky to have many great trail options in New England, including West Hill Damn, and Vietnam, which is owned by NEMBA (the first MTB group to ever purchase its own land in 2003!).